Troubleshooting

Symptom	What to check
My launch didn't go live at the scheduled time	Confirm the launch shows as Scheduled (not draft), check your store's time zone, and review the audit log for a failure entry. A failed payment on a paid plan can also pause scheduling.
Prices didn't roll back after the sale	Auto-rollback requires a Starter or Growth plan and an end time set on the launch. On the Free plan, prices won't revert automatically.
The crossed-out compare-at price isn't showing	This is controlled by your theme. Check that your theme is set to display sale/compare-at prices on the relevant pages.
A theme or page didn't publish	Theme & page publishing is a Growth feature. Confirm you're on Growth and that the target theme/page still exists and wasn't deleted before launch time.
I'm not getting email notifications	Notifications require the Growth plan. Verify your account email is correct and check spam/promotions folders.
Rollback restored an unexpected price	The product was likely edited outside Launch Flow while the launch was live, which changed what the snapshot compared against. Make edits through Launch Flow during an active launch.

Still stuck? Email [e-mail] with your store URL and the name of the launch, and include any audit-log entry around the time of the issue — it helps us resolve things faster.